Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY
1130 Main St |

Driving over the Rip Van Winkle Bridge, you’re led to the edge of the Catskill region to Leeds, a tiny hamlet in the town of Catskill you may have passed on your way to Woodstock or Hudson. Its peaceful main street is dotted with the dust of pickup trucks, an old inn and columned post office, a scratch-made greasy spoon called Gracie’s Luncheonette, and Hartland on Hudson, a sunlit coffee and stationery shop owned by Hartland Brooklyn designer Emily Johnson and her java-loving husband, Nic Cameron.

Born and bred in Hartland, NY, Emily went to school for fashion design but, later, found herself designing cards by hand in Greenpoint, Brooklyn. At first, she sold her cards on Etsy and mailed them out to customers personally, but when Papel and Anthropologie called, her business Hartland Brooklyn expanded and she found Rolling Press in Gowanus to handle the printing. When she outgrew her studio, she and Nic started looking north of the city for a bigger space, one where they would eventually combine both of their passions — coffee and stationery — into a place they love. “We only looked at this one property,” says Emily. “When we saw the post office across the street, we felt it was a sign.”

The building itself, an old 1850s general store, is what drew Emily and Nic from Brooklyn to Leeds, in part due to the studio space behind the shop and an upstairs apartment for their growing family. Today, Hartland on Hudson, which opened its doors almost a year ago, is a renovated, cheerily decorated space displaying Emily’s eco-friendly paper designs, from all-occasion cards and calendars, to jovial art prints and temporary nail tattoos. Designer Matt Hogan of Reliquary Studio joined forces with Emily and Nic to help preserve the structure of the building while masterfully designing and constructing the coffee bar and countertop. Card shelves and window tables were custom built by local woodworker Tom Alfeld.

This philosophy of “half preservation and half progression,” as Nic says, is what the two have learned since making their way upstate. Emily’s online paper business has found a storefront in a welcoming, tight-knit community and Nic’s coffee counter has found a band of loyal customers who like to linger at its wooden stools.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  “We were originally looking for a home with a barn or an artist studio, but once we saw this building and how perfectly it fit our needs, we started to think about a store,” says Emily.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  The naming tradition of the bucolic towns along the river is what inspired the Hartland on Hudson name for the brick and mortar.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com
Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  Emily and Nic have started bringing select high-quality inventory into the store, such as handmade ceramics from Lail Design, another husband-and-wife team based in Woodstock whom they met in January at The Women’s March.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  “I hand illustrate everything with pen and ink, then import it into the computer to color. This way I can play with the color palette and add the neon pantones,” says Emily, whose vegetable ink designs of popsicles, hamburgers, flowers, and ice cream cones are intended to “make people happy.”

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  When they first envisioned the coffee nook, Nic wanted to serve solely espresso, but found himself swayed by the community to provide drip as well. He sources the coffee from New York City café staple Irving Farm, whose carriage house roastery is located in nearby Millerton, NY. The menu also has a few special offerings like a coconut coffee that’s popular in fall and sweet-smelling raspberry iced tea that was a hit all summer.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  A small rotating selection of pastries is up for grabs from local bakeries as well as bagels, breads, and cinnamon rolls from Catskill Bread Co.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  Orange poppy wallpaper designed by Emily pays homage to Washington Irving’s short story “Rip Van Winkle.”

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com
Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  “We both love that Leeds is a vibrant, bustling hamlet with so many wonderful businesses,” says Emily, who encourages customers to hunt for antique treasures at the Hodge Podge Shop, practice their downward dog at Leeds Yoga, and enjoy a meal at Gracie’s Luncheonette, all of which can be found on the same charming main street as the shop. For outdoor adventures, the couple love recommending trips to Kaaterskill Falls, the RamsHorn-Livingston Sanctuary, North-South Lake Campgrounds, and Hudson Paddles for kayaking and paddleboarding rentals.

Hartland on Hudson: One of a Kind Stationery and Coffee Bar in Leeds, NY. andnorth.com

  Emily and Nic are determined to keep things simple and remain a coffee and stationery shop at heart. That said, they are eager to expand the space “just a little.” This summer, they unveiled a new garden patio with tables and a natural border of greenery so that customers could enjoy the peaceful vibe of the shop outdoors. “We are happy growing organically,” says Emily. “As my brand evolves, the shop will definitely evolve with it.”